Skill Copy Pagina Vendas

copy-pagina-vendas

Sales-page copywriting skill for Claude Code. Generates complete, high-conversion sales page copy in Brazilian Portuguese from a product/avatar briefing, built on classic direct-response frameworks: Brunson (Hook-Story-Offer, Value Stack, Epiphany Bridge), Hormozi (Grand Slam Offer, Value Equation), Schwartz (5 levels of awareness), Kennedy/Halbert (PAS), Todd Brown (Unique Mechanism) and Cialdini (7 principles).

What it is

• A guided flow: briefing in, full sales page copy out (headline, lead, story, mechanism, value stack, social proof, guarantee, urgency, CTA, PS).
• A briefing validator: scripts/generate.py --check diagnoses what is missing from your briefing BEFORE any copy is written, so the output is grounded in your product, not invented.
• Framework references in references/: they teach structure and technique. They are never a source of copy content: every claim, number and story must come from material you provide.

What it is NOT

• Not a magic button. Generic input produces generic copy; the briefing validator exists exactly to stop that.
• It does not invent testimonials, results or numbers. If you do not provide proof, the copy will not fake it.

Prerequisites

• Claude Code
• Python 3 (standard library only) for the briefing validator

Install

git clone https://github.com/ojuliocouto/skill-copy-pagina-vendas.git ~/.claude/skills/copy-pagina-vendas

Then in Claude Code: `/copy-pagina-vendas`, or ask for "copy de página de vendas".

First use: the skill asks for your briefing (product, avatar, transformation, price as required fields; unique mechanism, social proof, offer contents and awareness level as recommended). You can pre-validate a briefing file with:

python3 ~/.claude/skills/copy-pagina-vendas/scripts/generate.py --check

Works together with

• skill-construtor-paginas: