jonbishop1

SaaS Marketing Skills — Data skill for Claude Code

Data community

16 marketing skills that turn Claude into a SaaS growth marketer — SEO, ads, copywriting, onboarding, analytics.

How to install SaaS Marketing Skills

This entry records only its repository, not the path inside it, so there is no exact command to give. Open jonbishop1/saas-marketing-skills and copy the folder into ~/.claude/skills/, or the file into ~/.claude/agents/.

What SaaS Marketing Skills does

16 marketing skills that turn Claude into a SaaS growth marketer — SEO, ads, copywriting, onboarding, analytics.

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README

Marketing skills for developer tools and data products

26 open-source [Agent Skills](https://agentskills.io/specification) by [Jon Bishop](https://jonbishop.co): practical workflows for helping technical users discover, evaluate, adopt, and buy a product. Covers developer tools, APIs, SDKs, open-source projects, data platforms, connectors, analytics products, and related technical software.

The collection keeps the repository and original `saas-*` names for compatibility. Version 2 redesigns those 16 skills for technical products and adds 10 focused workflows. This is not a general-purpose prompt pack: each skill defines its task, product-specific decisions, evidence requirements, output, and a linked playbook.

Choose your product type

Developer-tool marketing skills: 25 skills for APIs, SDKs, CLIs, packages, open-source projects, and engineering workflows.
Data-product marketing skills: 25 skills for connectors, pipelines, databases, analytics platforms, and data workflows.

Each focused repository has product-specific skill names, decision criteria, examples, and installation instructions. Most marketing tasks have a version in both. README is developer-specific; workload evaluation is data-specific. This repository remains the shared authoring source and retains the original names for existing users.

To reproduce both distributions from this source, install the development requirements and run:

python scripts/export_collections.py --output /tmp/jon-bishop-marketing-collections

Each output is standalone: it contains its own license, skill folders, references, applicable templates, plugin manifests, checks, and evaluation scenarios. Generated files do not require this repository at runtime. Shared fixes and the product-specific overlays are maintained here.