Sales Page Skill — Development skill for Claude Code
Claude Code skill for drafting sales pages: Andrew Gould's 18-section framework, sentence-craft rules, and Virgil's voice.
How to install Sales Page Skill
This entry records only its repository, not the path inside it, so there is no
exact command to give. Open yours2grab/sales-page-skill and copy the folder into
~/.claude/skills/, or the file into ~/.claude/agents/.
What Sales Page Skill does
Claude Code skill for drafting sales pages: Andrew Gould's 18-section framework, sentence-craft rules, and Virgil's voice.
Alternatives in Development
- Writing — Writing — Figure Generation + Paper Drafting 613 ★
- 15 — Build a Next.js 14 portfolio landing page with a full-screen hero section and an animated loading screen 152 ★
- 07 Redesign Editorial — Redesign Inkwell as a typography-first editorial instrument — the feeling of drafting in a 143 ★
README
Sales Page Skill
Draft a full sales page using the framework Virgil Brewster used to drive **$10M+ in personal sales and $1M+ for clients**.
The skill walks you through 6 intake questions, then writes the full HTML page using a proven 18-section blueprint. Saves locally, opens in your browser. Every output includes a built-in disclaimer reminding you to read every line and edit before publishing — **AI is not perfect. The framework is.**
Who this is for
Marketers and founders who want to launch or sell a digital product or service:
- Course creators
- Coaches and consultants
- SaaS founders
- Workshop and cohort organizers
- Service providers
- Anyone with a paid offer that needs a sales page
What you get
- The 18-section framework (framework.md) — the same structure used across $10M+ in sales. Every section, in order, with sub-elements and rules.
- Sentence-craft rules (craft-rules.md) — the 20 rules that separate copy that converts from copy that gets skimmed.
- Voice template (voice-template.md) — customize once, and the skill writes in your voice forever after.
- Bundled voice reference (voice-reference.md) — Virgil Brewster's complete voice file as a working fallback AND an example of what a great voice file looks like.
- HTML template (html-template.html) — output shell with mandatory disclaimer baked in.
- The skill itself (SKILL.md) — the workflow logic that ties it all together.
Quick start
1. Install the skill
Drop this entire folder into your Claude Code skills directory:
- macOS:
~/.claude/skills/sales-page/ - Or per-project:
/.claude/skills/sales-page/
Verify the structure looks like this:
sales-page/
SKILL.md
README.md
framework.md
craft-rules.md
voice-template.md
voice-reference.md
intake-questions.md
html-template.html
outp
Related Skills
Competitor Alternatives
When the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also us
Chunk Context
You are enriching chunks of a document with contextual prefixes. Each chunk is a section of a larger document,
Srs Methods
/srs-methods — Methods Section Drafting Chain
Srs Results
/srs-results — Results Section Drafting Chain
Craft Become
Agent crystallization command. Studies a tool, role, or person and produces a portable 9-section agent that in
Copy Skill
Write high-converting copy for sales pages, landing pages, upsell pages, VSLs, webinars, cold emails, Meta ads
Related Agents
Writing Critic
Reviews a proposal or content draft against the proposal-engine voice rules. Use BEFORE presenting any draft t
Voice Discipline Reviewer
Reviews any change touching voice drafting, lint rules, voice profile, corpus, receipts, or the drafter prompt
Page Builder
Builds individual pages or sections from a DESIGN-BRIEF.md with high fidelity. Focuses on one section at a tim