MCERQUA

Jam Skills — AI skill for Claude Code

AI community

AI agent skills for local service businesses — sales, marketing, operations, pricing, referrals, and more.

How to install Jam Skills

This entry records only its repository, not the path inside it, so there is no exact command to give. Open MCERQUA/jam-skills and copy the folder into ~/.claude/skills/, or the file into ~/.claude/agents/.

What Jam Skills does

AI agent skills for local service businesses — sales, marketing, operations, pricing, referrals, and more. Built for OpenClaw + Claude Code.

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README

jam-skills

AI agent skills for local service businesses — built for [OpenClaw](https://github.com/openclaw/openclaw) and [Claude Code](https://claude.com/claude-code).

What's Here

50+ skills covering the full lifecycle of running a local service business: getting found, getting chosen, getting hired, doing the work, getting paid, getting reviewed, and getting referrals.

Service Business Operations (10 skills)

Skill	What It Does
`business-briefing`	On-demand KPI summary — "How's business?" → spoken briefing + dashboard
`customer-followup`	Post-service pipeline: satisfaction → review → referral → maintenance
`estimate-tracker`	Track unconverted quotes, automated follow-ups, objection handling
`review-manager`	Monitor reviews across platforms, alert on negatives, draft responses
`service-scheduler`	Booking, triage, tech matching, dispatch, reminders
`sales-scripts`	Phone intake, in-home presentation, Good-Better-Best, objection handling, roleplay
`customer-comms`	Appointment lifecycle, payment reminders, seasonal outreach, weather alerts
`maintenance-programs`	Design/price/sell maintenance agreements with tier templates by trade
`referral-program`	Customer referral programs + trade partner networks
`pricing-job-costing`	Markup vs margin, job costing, flat-rate pricing, break-even analysis

Marketing (26 skills)

Category	Skills
SEO	seo-audit, local-seo, ai-seo, programmatic-seo, service-area-pages, schema-markup, site-architecture
Content	content-strategy, copywriting, copy-editing, social-content
Conversion	page-cro, form-cro, ab-test-setup, competitor-alternatives
Outreach	cold-email, email-sequence, sms-marketing
Advertising	paid-ads, ad-creative
Analytics	analytics-tracking
Strategy	product-marketing-context, marketing-ideas, marketing-psychology
Industry	review-management