Examples by Persona

Examples by Persona

Real-world scenarios showing which skills to use and how to combine them. Each prompt is copy-pasteable.

**New here?** See [README.md](README.md) for installation and the full skill catalog.

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Startup Founders

You have an idea, limited runway, and need to move fast. These scenarios walk you from validating a concept through pricing, positioning, and acquiring your first users.

Discover What Customers Actually Need

You have a hunch for a B2B product but aren't sure if the pain is real or just your own projection.

**Prompt:**

I'm building a tool that helps freelancers track unpaid invoices.
Before I write any code, help me uncover the real Job to Be Done.

Who are the likely hiring managers, what's the struggling moment
that triggers the search for a solution, and what competing "hires"
(including non-consumption) should I worry about?

Then design a 10-question customer discovery interview guide
I can use this week.

Use jobs-to-be-done skill.

**Skills used:** jobs-to-be-done

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Scope an MVP You Can Ship in Two Weeks

You've validated demand but don't know what to cut to ship fast.

**Prompt:**

Here's everything our invoice-tracking tool could do:
[paste feature list].

Identify our riskiest assumption and design the smallest possible
MVP that tests it. Give me a Build-Measure-Learn experiment card
with hypothesis, metric, and success threshold.

Then outline a 5-day sprint plan to go from sketches
to a testable prototype.

Use lean-startup and design-sprint skills.

**Skills used:** lean-startup, design-sprint

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Set Pricing That Captures Value

You're guessing at a price point and worried about leaving money on the table.

**Prompt:**

Our invoice-tracking SaaS saves freelancers an average of
5 hours/month chasing payments and recovers ~$2,000 in late
invoices per quarter.

Using the Value Equation, help me set a price that delivers
at least 10:1 perceived value.

Then design a Grand Slam Offer with 3 bonuses,
a risk-reversing guarantee, and ethical urgency.

Use hundred-million-offers skill.

**Skills used:** hundred-million-offers

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Position Against Spreadsheets and Incumbents

Prospects keep saying "we just use Excel" or comparing you to a large competitor.

**Prompt:**

Our competitive alternatives aren't just other invoice tools —
freelancers also use spreadsheets, sticky notes, and "just remembering."

Walk me through the Obviously Awesome positioning exercise:
- List competitive alternatives
- Identify our unique attributes
- Map them to value themes
- Define our best-fit customer segment
- Recommend whether we should position in an existing category
  or create a subcategory

Then write positioning for pragmatist buyers who need proof
before switching.

Use obviously-awesome and crossing-the-chasm skills.

**Skills used:** obviously-awesome, crossing-the-chasm

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Find Whitespace in a Crowded Market

Every niche seems taken a