criscatalyst

Ig Competitor Research Skill — Design skill for Claude Code

Design community

Claude Code skill — weekly Instagram competitor research via the Claude in Chrome extension.

How to install Ig Competitor Research Skill

This entry records only its repository, not the path inside it, so there is no exact command to give. Open criscatalyst/ig-competitor-research-skill and copy the folder into ~/.claude/skills/, or the file into ~/.claude/agents/.

What Ig Competitor Research Skill does

Claude Code skill — weekly Instagram competitor research via the Claude in Chrome extension. Scrolls each competitor's reels grid, ranks by views, enriches the top reels with first-3s visual-hook frames + a local Whisper transcript, and renders a ranked HTML report. Use a dummy IG account.

Alternatives in Design

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  • Plan Artifact — Creates one polished, self-contained HTML artifact from a plan, PRD, roadmap, strategy, migration, rollout, re 652 ★

README

[!IMPORTANT] **This repo has moved to [criscatalyst/creator-skills](https://github.com/criscatalyst/creator-skills/tree/main/skills/ig-competitor-research).** It is archived and no longer updated: the latest version of this skill lives there.

Install it as a plugin in Claude Code: `/plugin marketplace add criscatalyst/creator-skills` then `/plugin install ig-competitor-research@creator-skills`.

IG Competitor Research — Claude Code skill

Weekly Instagram competitor research, run by Claude through a real Chrome window on your Mac. You hand it a list of competitor accounts (and optional hashtags); Claude scrolls every reels grid, ranks each account's reels by views, downloads the top performers, pulls the **first-3-seconds visual hook** (frames) and the **spoken hook + full script** (local Whisper transcript), and hands you a single ranked HTML report. You skim it and shortlist ~10 reels worth modeling.

It answers the only question that matters for short-form: *what's actually working in my niche right now, and why?* — with the hook, the visual, and the script in front of you, ranked best→worst.

⚠️ **Read the [Safety](#safety--read-this-first) section before your first run.** This skill drives a logged-in Instagram session. Use a throwaway account, not your main one.

How it works

  1. You start Claude Code from a folder with a competitor-list.md (accounts + hashtags + settings) and say "research my competitors".
  2. Claude opens one Chrome tab (via the Claude in Chrome extension) and scrolls each account's /reels/ grid, collecting the top-N reel URLs by view count (not just the latest posts).
  3. It visits each reel to pull caption / likes / comments, building a ranked pool — all written to disk as it goes, so a long run is never lost.
  4. For the top reels by views, it downloads each one with yt-dlp (using your Chrome cookies), extracts the first-3s frames with ffmpeg, and transcribes the audio with local Whisper (the spoken hook