ProductManagerCompetitiveAnalysis — Development skill for Claude Code

PM Competitive Teardown

A Claude Code skill that turns raw competitor inputs into a structured analysis for making product and positioning decisions. Works with whatever you have — G2 reviews, website copy, pricing pages, feature lists, user interview mentions, or sales notes.

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What it does

• Gathers context: your product, the competitor, input materials, and the specific decision you're trying to make
• Analyzes capabilities with confidence levels (High / Medium / Low) based on source evidence
• Extracts customer sentiment from reviews with frequency counts and quotes, segmented by user type where possible
• Produces a head-to-head competitive matrix across relevant capability areas
• Delivers a gap analysis: what they do that you don't, what you do that they don't, and a direct judgment call on what it means
• Closes with 3–5 strategic implications tied to your specific decision
• Offers deep dives: talking points, positioning statements, pricing analysis

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Who it's for

Product managers making build-vs.-buy decisions, preparing for competitive sales situations, or trying to understand where a competitor is beating you. Also useful for quarterly competitive reviews or positioning work.

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Output structure

1. Capabilities analysis — organized by area, with confidence levels
2. Positioning analysis — how they talk, who they target, what they avoid
3. Customer sentiment — themes, frequency counts, representative quotes
4. Competitive matrix — head-to-head across capability areas
5. Gap analysis — their advantages, your advantages, the real gap
6. Strategic implications — 3–5 actionable takeaways for your specific decision
7. Offer to deep dive on any area

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How to use it

Install via [Claude Code](https://claude.ai/code). Clone this repo and copy the folder into your skills directory:

**macOS / Linux:**

cp -r ProductManagerCompetitiveAnalysis ~/.claude/skills/competitive-teardown

**Windows:**

Copy-Item -Rec