Atribu Attribution Skill

Atribu Attribution Skill

The opinionated Claude Code skill for [Atribu](https://www.atribu.app) — query identity-stitched marketing attribution data via the Atribu MCP server (`mcp.atribu.app`).

Once installed, the skill teaches your AI client (Claude Code, Cursor, etc.) how to:

• Always default to cash ROAS (real revenue from Stripe / MercadoPago), never CRM value_amount.
• Mask PII by default; unmask only when scope + workspace setting + per-call flag all allow it.
• Pick the right tool for the question (e.g. creative_fatigue_check for "which ads to kill", compare_periods for trends, find_anomalies for daily spikes).
• Follow the preview → confirm flow for write-back to Meta CAPI, with idempotency keys.

Install

/plugin marketplace add AtribuCore/atribu-attribution-skill
/plugin install atribu-attribution@atribu-attribution

Then restart your Claude Code session.

Prerequisites

You need an MCP token from the Atribu app. Sign in to [atribu.app](https://www.atribu.app), open **Developer → MCP Tokens**, create a token, and configure your client. Full instructions: .

What's in the box

• `SKILL.md` — the skill itself (auto-loaded by Claude Code).
• `references/` — deeper guidance: tool ordering, error playbook.
• `evals/` — test cases for skill behavior.

Updating

When the skill is updated upstream:

/plugin update atribu-attribution

Source repo & feedback

This is the canonical home for the skill. The Atribu app and MCP server live in a separate (private) repo. If you find the skill giving bad guidance or out-of-date information, [open an issue](https://github.com/AtribuCore/atribu-attribution-skill/issues) or send a PR.

License

MIT — see [LICENSE](LICENSE).